Last Updated: January 29, 2017
USE AND DISCLOSURE OF COLLECTED INFORMATION
How We Use Your Information
In general, we use the information we collect to either respond to the requests you make, or to aid us in serving you better. We use your personal information in the following ways: (i) to facilitate the creation of and secure your Account on our network; (ii) identify you as a user in our system; (iii) provide improved administration of our Site and Services; (iv) provide the Services you request; (v) to improve the quality of experience when you interact with our Site and Services; (vi) send you a welcome email; (vii) send you administrative email notifications, such as security or support and maintenance advisories; (viii) respond to your inquiries; and (ix) to send newsletters, surveys, offers and other promotional materials related to our Services and for other marketing purposes of the Company.
We may also create anonymous data from your personal information by excluding information (such as your name) that makes the data personally identifiable to you. We use this anonymous data to analyze request and usage patterns so that we may enhance the content of our Services and improve Site navigation. We reserve the right to use anonymous data for any purpose and disclose anonymous data to third parties in our sole discretion.
Information We Share. We will not sell or share your email address with other newsletter providers or commercial entities – you will not get spammed, ever, because you signed up with Reading Addicts.
We may disclose your information to our third-party service providers: to provide you with the Services that we offer you through our Site; to conduct quality assurance testing; to facilitate the creation of accounts; to provide technical support; and/or provide other services to the Company. These third party service providers are required not to use your personal information other than to provide services requested by the Company. The Company requires its service providers to which it discloses personal information and who are not subject to the laws based on the EU Data Protection Directive 95/46 or Swiss Federal Data Protection Law to either (i) subscribe to the Safe Harbor principles or (ii) contractually agree to provide at least the same level of protection of Personal Data as is required by the relevant Safe Harbor principles.
WHAT INFORMATION DO WE COLLECT?
Information You Provide
We collect personally identifiable information from you, such as your email address (which may contain your first and last name) and password, when you create an account to log in to our Service (“Account”). We may also collect any other information you provide to us during the Account registration process, such as the genres of books you like to read and the country in which you reside, and associate that information with your Account.
If you provide us feedback or contact us via email, we will collect your name and email address, as well as any other content included in the email, in order to send you a reply.
If you participate in a sweepstakes, contest or giveaway on our Site, we may ask you for your email address and/or home number (to notify you if you win or not). We may also ask for first and last names, and sometimes your post office addresses to verify your identity. In some situations we may need additional information as part of the entry process, such as a prize selection choice. These sweepstakes and contests are voluntary. We recommend that you read the rules for each sweepstakes and contest that you enter.
Information Collected via Technology
Records of individual transactions conducted through the Services by Registered Users may be associated with each Registered User’s individual account profile within the Company system.
Google Analytics. We currently use Google Analytics. Google Analytics collects information anonymously and reports website trends without identifying individual visitors. Google Analytics uses its own cookie to track visitor interactions. Website owners can view a variety of reports about how visitors interact with their website so they can improve their website and how people find it. We may also use Google Analytics to remarket our Site to you by serving ads on our behalf on third party websites. Please see the following links for more information about Google Analytics: http://www.google.com/analytics/, http://www.google.com/privacy.html, and http://www.google.com/analytics/tos.html.
We adhere to the principles of the United States/European Union Data Protection Safe Harbor Arrangement, which can be located at: http://www.export.gov/safeharbor.
CHOICE, OPTING-IN AND OPTING-OUT REGARDING OPTIONAL COMMUNICATIONS AND OPTIONAL DISCLOSURES
We will periodically send you free newsletters and emails that directly promote the use or our Site or Services. When you receive newsletters or promotional communications from us, you may indicate a preference to stop receiving further communications from us and you will have the opportunity to “opt-out” by clicking on the link at the bottom of any of your emails and following the unsubscribe instructions provided.
If you wish to opt out of future promotional communications from us, you may also contact us.
THIRD PARTY WEBSITES
The Site contains links to third party Web sites. Please be aware that we have no control over, do not review, and are not responsible for the privacy practices or the content of such other Web sites. We encourage our users to read the privacy statements of each and every Web site they visit. This privacy statement applies solely to information collected by us through the Site.
ACCESS TO PERSONAL INFORMATION COLLECTED FROM YOU
Users may access, review, update, correct or delete the personal information in their user Accounts at any time by editing their profile via the Service or by contacting us. We will use commercially reasonable efforts to honor your request. If you completely delete all of your personal information, then your user Account may become deactivated, you will not be able to use the Service. We may retain an archived copy of your records as required by law or for legitimate business purposes.
SECURITY OF YOUR PERSONAL INFORMATION
The Site uses a variety of security measures to protect against the loss, misuse and unauthorized alteration of personal information in Company’s possession and control. However, please be aware that, although we endeavor to provide security for information in our possession and control, no security system can prevent against all potential security breaches, and we therefore cannot guarantee absolute security of your personal information.
Personal information which we collect may be transferred to, stored in, and used in the United States and other jurisdictions, some or all of which may not have privacy regulations and protections which are as protective as those in your home jurisdiction. If you have any questions about our security measures, you can contact us.
CHANGES TO THIS POLICY
A NOTE ABOUT CHILDREN
Protecting the privacy of children is very important to us. We do not intentionally collect or maintain Personal Information from people we actually know are under 18. If we later learn that a user is under 18, we will take steps to remove that user’s personal information from our databases and to prevent the user from utilizing the Site and the Service.